AI at Work: Responsibility and Ethics

The increasing use of artificial intelligence (AI) in the professional world raises crucial questions about liability in the event of mistakes. Businesses are deploying AI to automate routine tasks and support more complex functions that require judgment and innovation. This transition to machines taking autonomous initiatives requires a clear definition of human responsibility.

AI and business management: a daily tool for almost 40% of managers

According to a recent survey by Flashes Selvitys for Hostinger, around 40% of executives use AI on a daily basis, a strong indicator of its integration into business management. Familiarity with AI reached 76% among them, and more than half received dedicated training. The adoption of AI varies according to the size of the business, with small and medium-sized businesses being more likely to adopt it than very small businesses.

The challenges of responsibility with Generative AI

Assigning responsibility for generative AI malfunctions, which affects everything from content production to strategic decisions, is becoming a central concern. Who is at fault in case of error? The design engineer, the manager who deploys the tool, or the machine itself? Yann Fergusonn, sociologist and scientific director of Labor-IA, advocates collective responsibility including end users, managers, business leaders and suppliers of AI for thoughtful and ethical use.

Promotion of critical thinking and adaptability

It is critical that businesses promote constructive criticism of AI performance, by fostering an environment where employees can question the results achieved without fear of repercussions. This ability to analyze critically is crucial to prevent blind trust in technologies, which can lead to significant errors.

Strategies for integrating and acculturating to AI

‍For the successful integration of generative AI, it is crucial to adopt an inclusive approach from the design of tools, involving end users. Additionally, familiarization with AI is required to overcome mistrust and potential misunderstandings.

Towards a new work ethic with AI

‍Finally, businesses must be proactive in creating ethics committees and establishing regular review protocols to ensure that the use of AI respects human and societal values. To support this transition, our Agency IA Strat37 offers programs of tailor-made training to acculturate employees to AI. Do you want to train your teams in AI? Contact us.

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