background
A retail company asked Strat37 to train its sales teams in generative AI to help them gain efficiency, improve client relations, and automate low-value tasks.
Challenge
- Identify AI use cases adapted to sales and retail
- Heterogeneous digital fluency level
- Integrate AI into existing processes without making them complex
AI solution
- Customized training, focused on the concrete uses of generative AI
- Introduction to AI tools : Copilot, ChatGPT, Claude
- Practical cases : writing commercial proposals, summarizing emails
- Job prompt box supplied and ready to use
Results
✅ Aligned vision
✅ AI tools adopted
✅ Measurable time savings
Conclusion
Today, sales teams are integrating AI into their routines, with a measurable impact on their efficiency and commercial responsiveness.